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Founder, mission, and where we go from here.
Built by the people who play.
About Grahm
Grahm Rubin built Fortyfour the same way he's built everything else in his life, alongside the community.
His background is in autism research, and for years he worked with the International Society for Autism and New Directions for Young Adults helping young adults on the spectrum live independently. That work shaped how he sees this one.
Fortyfour was never just going to be a paddle company. It was going to give back, to the people who play it and the people who need it most. That's why he sits on the board of Pepine Gives, why our packaging is built from sustainable materials, and why a percentage of everything we make goes toward causes that matter to him and to us.
"Pickleball gives people something most of us spend our lives looking for. A place to show up. People to show up with. And on the hard days, the therapy we need to get through another one."
— Grahm
What we stand for.
Small company. Real fight.
We're not chasing the biggest brands. We're building the one worth standing next to.
Fortyfour is close to the courts, close to the players, and close to the causes Grahm has worked with for over a decade. The plan isn't to outspend anyone. It's to outwork them where it counts. If that's the kind of company you want behind your game, you're already part of what we're building.